The Lighting Research Center (LRC) at Rensselaer Polytechnic Institute Communications Team has been named a 2016 All Star Award winner by Constant Contact, part of the Endurance International Group, Inc. This annual award recognizes the most successful 10 percent of Constant Contact users based on their significant achievements using email marketing to engage their constituents and drive results for their organization during the prior year, including high levels of email open and click-through rates.
“We’re thrilled to be recognized by Constant Contact for providing engaging and relevant lighting research news to our constituents,” said Rebekah Mullaney, Manager of Research Communications at the LRC.
LRC email news alerts inform the more than 8500 subscribers about the leading-edge research taking place at the LRC in solid-state lighting, light and health, transportation lighting, and energy efficiency. With more than 60 projects being conducted at any one time at the LRC, and research results being regularly released, there is a wealth of knowledge offered to email news subscribers.
“Email marketing requires a balance of best practices and relevant content,” said Jamie Waldinger, Head of Marketing at Constant Contact. “This year’s All Stars embody that balance and we laud the Lighting Research Center’s achievements with this All Star Award.”
To sign up for LRC news alerts, visit: http://www.lrc.rpi.edu/aboutUs/mailingList.asp.
About Constant Contact
Constant Contact, an Endurance International Group company and a leader in email marketing since 1995, provides hundreds of thousands of small businesses around the world with the online marketing tools, resources, and personalized coaching they need to grow their business.
About Endurance International Group
Endurance International Group Powers millions of small businesses worldwide with products and technology to vitalize their online web presence, email marketing, mobile business solutions, and more. The Endurance family of brands includes: Constant Contact, Bluehost, HostGator, iPage, Domain.com, BigRock, SiteBuilder and SinglePlatform, among others.